Franchise opportunities
Own a Steel Pony
We are building a franchise model so more communities can have their own Steel Pony. It is in active development now. Join the waitlist to be first to hear as territories open.
Where things stand
Our franchise program is in active development
We are doing the groundwork now, refining the model, the economics, the training and the support, so that when we open it, it is something we are proud to put our name on. We are not taking applications yet. What we are doing is building a waitlist, so the people who reach out early are the first we talk to.
What we're designing
A proven little brand, built to travel
Proven formats
The trailer cafe, the office cart and full event service, multiple revenue lines under one brand.
A brand people trust
A warm, heritage look and a name people remember, one that draws a crowd wherever it parks.
Real support
We are designing the training, the playbook and the supply chain to set operators up to win.
Territories
As the model firms up, we will map where the next Steel Ponies can open, waitlist first.
Register your interest
Join the franchise waitlist
No cost, no commitment. Tell us a little about you and we will be in touch as the program comes together.
What happens next
From waitlist to open, three steps
Join the waitlist
Add your name below. There is no cost and no commitment, it just puts you first in line.
We build the program
We finish the model, the economics and the support, and firm up territories.
You get early access
Waitlist members hear first: details, territories and applications, before anyone else.
Questions in the meantime?
Let's stay in touch.
Reach us directly at info@thesteelpony.com or (615) 395-6362. We would love to hear what draws you to Steel Pony.